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Three principles for perfume packing design

2020-03-28

In the market there are many styles of perfume packing designs,including simple style,luxury style,smart style etc.Designers pay much to the perfume caps,perfume bottles,perfume box.What main factors to decide perfume packing design? Mainly three principles as below:

1. The perfume packing designs must reflect the temperament of the perfume.The packing designer should show the perfume’s charm through its visible packing. For example,one perfume has apple accent, its designer adopts lovely apple shape bottle and perfume cap.

2. The perfume packing designs must reflect brand image.Every band has its own culture and unique style,which the packing should be in accordant with.This will be helpful for advertising brand.

3. The perfume packing design must be attractive.It is the first impression to the consumers.Step one being attracted by the perfume packing,then the fragrance.While please note that not more complex the packing is,the better it will be.